creative thinking with STRONG COmmercial FOCUS: We’ll develop communications which build YOUR brand and your sales.

  • Clearly express how you are different and better. Define your Value Proposition, Purpose, Vision, Audience Persona and Tone of Voice

  • Develop a marketing and communications plan to maximize leads and Return on Investment

  • Assemble the best creative, media, technology and production resources to cut through and look amazing.

 

  • Insight led planning approach with compelling propositions, precise briefs and clear objectives.

  • Optimized media channel mix planning with digitally connected prospect and customer journeys on and offline.

  • Introducing relevant new media innovation, marketing automation and technology solutions for your CRM, data and programmatic workstreams.

  • Smart testing strategies

  • An actionable reporting methodology

  • A detail orientated project management approach

  • Tightly managed budgets

  • Top class stakeholder relations for inputs and approvals

New Zealand Trade & Enterprise

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Samsung

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Hewlett Packard

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Sky TV Europe

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RML Machinery

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Hansa NZ

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New Zealand Trade & Enterprise 〰️ Samsung 〰️ Hewlett Packard 〰️ Sky TV Europe 〰️ RML Machinery 〰️ Hansa NZ 〰️

 

I’ve worked with Peter on various projects at Publicis Sapient. Not only is he a real pleasure to work with but he also has an excellent strategic grasp of his clients’ business. He is able to cut through peripheral or misleading layers and really focus on delivering solutions that really link to the brand experience and deliver on KPI’s.
— Jason Ayres, Senior Strategy Director, Publicis Sapient
Peter guided us to establish solid marketing foundations, including our Purpose, Values and Value Proposition. With his help we’ve rebranded and adopted best practice through digital marketing. RML is now reaping the rewards of all this work
— Daryl Joyce, CEO, RML Machinery

Brands and AGENCIES WE’ve worked with

Over 20 years experience up to Client Services Director level working for brands such as: Samsung, Mercury, McDonalds, Sky TV, Hewlett Packard, Barclays Wealth, ANZ Bank, Nissan and ING

Senior agency-side roles at international agencies including: FCB, DDB, Ogilvy, Sapient Nitro and M&C Saatchi. Digital Strategy and Coaching with New Zealand Trade & Enterprise.